Time Magazine is singing new New Publishing tune
There’s a great story on Time.com that talks about the changing face of book publishing.
It’s been widely reported and/or speculated that the print industry is dead or dying. Is it?
…publishing isn’t dying. But it is evolving, and so radically that we may hardly recognize it when it’s done. Literature interprets the world, but it’s also shaped by that world, and we’re living through one of the greatest economic and technological transformations since–well, since the early 18th century. The novel won’t stay the same: it has always been exquisitely sensitive to newness, hence the name. It’s about to renew itself again, into something cheaper, wilder, trashier, more democratic and more deliriously fertile than ever.
Are we reaching a singularity point for the term “book”? With so many different forms, what does it mean today? And what about those of us busy crafting the world of tomorrow?
Novels are getting restless, shrugging off their expensive papery husks and transmigrating digitally into other forms. Devices like the Sony Reader and Amazon’s Kindle have gained devoted followings. Google has scanned more than 7 million books into its online database; the plan is to scan them all, every single one, within 10 years. Writers podcast their books and post them, chapter by chapter, on blogs. Four of the five best-selling novels in Japan in 2007 belonged to an entirely new literary form called keitai shosetsu: novels written, and read, on cell phones. Compared with the time and cost of replicating a digital file and shipping it around the world–i.e., zero and nothing–printing books on paper feels a little Paleolithic.
Still in that mindset of “once you self-publish, no one will want to buy your stuff”? We haven’t lived there in a long time. Here’s proof:
Giga-selling fantasist Christopher Paolini started as a self-published author. After Brunonia Barry self-published her novel The Lace Reader in 2007, William Morrow picked it up and gave her a two-book deal worth $2 million. The fact that William P. Young’s The Shack was initially self-published hasn’t stopped it from spending 34 weeks on the New York Times best-seller list.
Finally, some prediction that a new approach to serialization (you know, how we do it) is the perfect fit for today’s lifestyles:
Novels will get longer–electronic books aren’t bound by physical constraints–and they’ll be patchable and updatable, like software. We’ll see more novels doled out episodically, on the model of TV series or, for that matter, the serial novels of the 19th century.
Seriously, you need to read the article. And share it with your friends!

